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Creating Non-dues revenue
for Associations

We specialize in maximizing association non-dues revenue.
We expertly sell and manage sponsorship, advertising, and exhibits.

Services we offer

Sponsorship Boost partners with your association to provide comprehensive trade show sales and management. We create flexible solutions to engage attendees and increase your event revenue.

Our dedicated staff provides unparalleled event expertise and works with your meeting staff in a team atmosphere to maximize your event’s potential.

View our flyer to learn more!

Exhibits

We create the prospectus, design the floor plan, sell the exhibit space, and expertly manage the fulfillment of your event.
Our revenue-boosting exhibit sales tactics adhere to industry best practices and use technology driven planning to increase exhibits sales.

Research

The key to targeted and effective marketing strategies is understanding the attendees' demographics. Once we know the type, number, and interests of attendees, we can develop an effective sales message. We then research potential exhibitors that want to market to this demographic. Utilizing Data.com and LinkedIn, in addition to making introductory sales calls, we find potential exhibitors and input them into our customized SalesForce CRM. Thorough research, optimizing technology, and a targeted sales strategy make our sales team an industry leader.

Floorplan and Prospectus Creation

We know how to expertly create an effective prospectus.
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We invest substantial time and effort into creating this document. We tailor your current event marketing and communications to potential exhibitors. The end result is an aesthetically pleasing document that clearly articulates the benefits of participating in your organization's event.
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We design floorplans to maximize attendee and exhibitor satisfaction as well as generate revenue. We carefully develop the best layout for your event. We utilize CadmiumCD to place your floorplan online.
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Our prospectus and floorplan development sets the standard in the events industry.

Sales and Marketing

Our sales lead generation is handled in an escalator approach –continuously moving forward with incremental steps.
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Then, with our eblasts, sales calls, and custom proposals, we close sales.
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Our team has the expertise to maximize the sales for your event.

Management

We act as the onsite Exhibits Manager to ensure a smoothly run tradeshow.
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We work with all vendors - hotel, convention center, General Service Contractor, A/V provider, Electrical, lead retrieval - to ensure that exhibitors are satisfied.

Sponsorships

We create and sell opportunities that companies want to buy. We work with them to understand their marketing strategies and find sponsorships that achieve their goals and deliver return on their investment.

We give sponsors the tools they need to reach new audiences.

Virtual

Virtual meetings, when executed properly, can fill the current void in the events industry. We can help you design and execute your virtual expo on the CadmiumCD virtual event technology platform.

Sponsorship Boost will objectively evaluate your organization’s needs and expertly develop a plan for your virtual event. Our innovative, flexible solutions allow our partners to engage attendees while meeting event revenue goals.

Infrastructure

We are experts in revenue creation for association meetings and annual sponsorships/advertising.

From budgeting to execution, our expertise will increase your non-dues revenue.

Advertising

Our guidance on your print, digital, and retargeted advertising related marketing efforts will grow your event, engagement, and revenue.

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