Why NOW is the Perfect Time to Outsource your Tradeshow Department
In today’s uncertain meetings environment, carrying full-time tradeshow sales/management staff can be an expensive fixed cost. Due to staff reductions and diminished budgets, in-house staff with little to no experience in planning events are being asked to take on significant…
Six Tips to Manage the Finances of Your Hybrid & Virtual Expos
Managing the moving parts of a hybrid or virtual expo requires multi-tasking and an understanding of the event’s many moving parts. Our experience with 15 virtual events has proven that success is predicated upon close attention to detail, especially when…
Exciting Times at Sponsorship Boost!
To learn how Sponsorship Boost can be a valuable support for your virtual meeting or an extension of your entire tradeshow team, contact us at firstname.lastname@example.org
Mastering Sponsored Content Terminology for Virtual Expos
We’ve written several blogs about successfully managing the learning curve for virtual expos, and have repeatedly emphasized that content drives ROI for sponsored digital events. But the language of virtual sponsored content produces challenges of its own. Use the definitions…
How do you Manage the Deliverables of a Virtual Expo?
Exhibitors and sponsors are key stakeholders for your event, and remain a vital component of your virtual meeting. However, managing virtual exhibits and sponsorships presents a steep learning curve. Virtual events don’t have official service contractors, which means that staff/vendors…
Creating an Effective Virtual Prospectus
Your organization made the difficult decision to move your conference to a virtual platform. Now what? How do you ensure that your virtual event delivers ROI for exhibitors, and sponsors? Opportunities should emphasize virtual sponsorships, which generate more revenue than…
Who’s the Decorator for Your Virtual Event? You Are!
Events professionals rely heavily upon the general services contractor, often called decorators, at in-person conventions. The decorator transforms the cavernous hall into an inviting small city of exhibit booths with colorful signage, carpet, and impressive structures. The general services contractor…
Virtual Sponsorships: Leads, Connections, and Brand Recognition
The exhibit hall has long been the focus of in-person trade shows. Elaborate booth displays, colorful signage hanging overhead, and crowds of people networking in convention center halls are familiar and comfortable for event professionals. As you seek to replicate…
Sponsorship Opportunities to Protect Your Attendees and Your Bottom Line
The event landscape has undeniably changed for the foreseeable future. With several months of cancelled events behind us, event professionals should begin to consider how events will look in 2021 and beyond as in-person gatherings resume. Business events and meetings…
National Hydropower Association Announces New Partnership
National Hydropower Association Announces New Partnership with Three Companies for Conference Planning and Marketing for 2021 Tradeshow and Conference For Immediate Release Media Contact: Anna Souhrada (630) 962-8151 ∙ email@example.com (July 7, 2020) Herndon, Va.– With an eye towards 2021,…